中國大陸職業籃球發展之研究

Study on the Development of Professional Basketball in Mainland China

陳威村(Chen Wei-Tsun)

指導教授 ： 詹德基

國立臺灣師範大學/運動與休閒學院/體育學系/碩士(2002年)

摘要

本研究目的在於探討中國大陸職業籃球發展之過程，分析中國大陸籃球運動職業化的因素、發展的現況並逐一檢視發展過程所出現的問題等，藉此提出建議以供中國大陸職業籃球與我國籃球相關當局參考。本研究採用文獻分析法與歷史研究法，針對中國大陸男子籃球甲A聯賽各職業籃球俱樂部及整個職業籃球體制之管理組織、經營狀況、政策法規、教練及後備隊伍培養體系等面向，加以探討。
本研究結果經綜合分析、討論後，獲致以下結論：
一、中國大陸自從1995年於北京所召開的全國男籃甲級籃球聯賽會
議上，正式揭開中國大陸男子籃球職業化改革的序幕後，至今
為止已歷經八個球季。
二、中國大陸職業籃球組織與管理的現況，係由籃球運動管理中心
負責，尚未具有類似美國NBA之獨立管理組織機構。
三、中國大陸職業籃球的法規制度與後備人才培養體系中，現有的
規範條例，尚未達到實質、具體的完整體系；而且，二線隊伍
的不足及人才流動僵化、轉隊困難等現象，是目前存在於中國
大陸職業籃球發展中的問題。
四、在經營與收入的面向上，各職業籃球俱樂部之間的產權是複雜
且多變的；而且，部分職業籃球俱樂部尚缺乏市場經營的概
念、市場體系不完整及俱樂部本身缺乏專業的經營人才等狀
況。
五、其成功最主要的因素為國家對於體育事業的高度關注且肯定。
亦即藉由「意識型態」層面的運作機制，使上層單位之決策得
以由下層單位確實地貫徹執行，達成具有中國本土特色的職業
運動體系。
六、總體而言，由於整體的政策、經濟、社會、文化等思想、觀念
部分尚停留在舊有的社會國家體制當中，未能完全符應全球化
經濟體制下自由競爭的機制，所以，中國大陸職業籃球在未來
的發展上仍有非常大的成長空間。

關鍵字

職業化 ； 職業籃球 ； 籃球運動管理中心

並列摘要

Abstruct
The purpose of this article is to investigate the process of the development of professional basketball in Mainland China. Analysis of the factors contributing to the professionalization and the current developing status of the sport reveals certain problems evolved from the process. Several points are raised for both Taiwan and China’s associated organizations to take into consideration in the future. Documentary analysis and historical method are used in the study, aiming at examining the various aspects of the basketball clubs in China’s professional basketball league on management, financial status, code and policy, coaches, the trainings for the backups as well as other related fields.
After a comprehensive analysis, it can be summarized as follows:
1.Ever since a conference was held in Beijing in 1995,
inaugurating a revolutionized men’s professional
basketball league, it has been eight years.
2.The management and organization of the league is
monitored by a basketball management center, unlike that
in NBA where an independent organization is present.
3.Under the code and backup training system, the existing
regulations have not yet formed a realistic, concrete
and holistic system. Furthermore, such phenomena as the
inadequate number of backups, difficulty in athlete
exchange and transfer as well as other problems exhibit
in the system.
4.Viewing from the aspect of administration and revenue,
the relationship of the property rights among the
basketball clubs is complicated and varied widely. Some
of the clubs lack the concept as well as the
professionals in marketing. Moreover, the market remains
underdeveloped.
5.The primary factor contributing to the success of the
league relies on the emphasis of sports by the country.
Due to manipulation at the ideology level, decisions
made by government officials high in the hierarchy are
executed concretely by those low in the hierarchy which
becomes the hallmark in sports in Mainland China.
6.By and large, because some of the thoughts and concepts
on policy, economics, society and culture of the overall
system are still influenced by the former traditional
social culture system, not everyone can compete freely
under the newly globalize economical mechanism. In
conclusion, there is yet great improvement to be made by
the professional basketball league in Mainland China.

並列關鍵字

professionalization ； professional basketball ； basketball management center