盈餘管理、財務績效與企業社會責任之關聯性研究

An Exploration of the Relationship between Earnings Management, Financial Performance and Corporate Social Responsibility

楊惟仁(Wei-Ren Yang)

指導教授 ： 蘇淑慧

國立臺中科技大學/商學院/會計資訊系會計與財稅碩士班/碩士(2014年)

https://doi.org/10.6826/NUTC.2014.00056

摘要

隨著企業社會責任的觀念與意識逐漸在國際日益增溫，企業經營不僅僅是追求股東財富極大化，還必須兼顧其他所有利害關係人的利益，並創造經濟價值賺取利潤，提升企業自我形象與經營績效。然而，企業透過履行社會責任來提昇企業價值的同時，是否企圖利用盈餘管理來操控盈餘，亦或有助於提升企業財務績效等相關問題。因此，本研究主要目的在探討盈餘管理及財務績效與企業社會責任是否有關聯性。本研究利用天下雜誌之天下企業公民Top50作為衡量企業社會責任指標，並以台灣經濟新報所提供之財務資料計算出裁決性應計數與資產報酬率作為衡量盈餘管理與財務績效，研究期間則以2006年到2012年之間台灣上市櫃(含興櫃)公司資料配對樣本並進行迴歸分析。實證結果顯示，企業社會責任與企業盈餘管理行為呈負向顯著關聯，而與企業財務績效呈正向顯著關聯。研究結果顯示相較於非企業社會責任(corporate social responsibility, CSR)得獎企業，CSR得獎企業具有較低的盈餘管理行為與較好的財務績效表現。

關鍵字

企業社會責任 ； 盈餘管理 ； 財務績效

並列摘要

The objective of this research is to investigate the relationship between corporate social responsibility, earnings management, and financial performance. This research examined whether engage in more corporate social responsibility has the earnings management to control earnings, or to improve the financial performance. This study used Excellence in Corporate Social Responsibility TOP50 score from Common Wealth Magazine as a benchmark for corporate social responsibility. By empirically testing data from 2006 to 2012, the results of the study show that the corporate social responsibility are significantly negative associated with discretionary accruals (DA) and are significantly positive associated with return on assets (ROA), implying that firms with social responsibility are less likely to manage earnings and have better financial performance.

並列關鍵字

Earnings Management ； Financial Performance ； Corporate Social Responsibility

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