本研究之目的在探討表現自我個性之裝飾性意象在耳機設計上應用之可行性,內容共包括以下四大部分:(1)首先經由日常生活中與人、事、物的相關裝飾性之具體事例蒐集,歸納出裝飾性概念結構。(2)接著依據所得之表現自我個性之裝飾性子概念,萃取對應之設計手法。(3)並依據各類設計手法進行耳機設計,實施裝飾意象測試,測試結果再以因子分析探討裝飾性意象之結構,及各測試樣本群與表現自我個性上之對應關係。(4)最後以多元回歸分析方法探討表現自我個性之裝飾性意象對「喜好感」之影響。 主要結果分述如下:一、表現自我個性之裝飾性意象可由四群子概念所構成,分別為「獨具個人特色的裝飾性」、 「時尚美感的裝飾性」、「明亮顯眼的特徵裝飾性」、「低調奢華風格的裝飾性」。二、依所得之裝飾性概念,萃取出「整體風格的搭配」、「多元的手感風格」、「結合多種流行元素」、「重點式的強調」、「身分地位的表徵」等五項對應之設計要素,並再發展出表現自我個性之十六項具體設計要素及其耳機設計。三、表現自我個性之裝飾性意象之構成要因分別為(1)表現自信感之「光明的-黯淡的」因素(2)表現堅強個人意志之「堅毅的-柔順的」因素(3)強調個人外在之「奢華的-簡約的」因素。四、影響使用者「喜好感」之裝飾性意象為“隨和的-固執的” “剛強的-柔弱的”。
This research aims to study the feasible application of decorative imagery in the design of earphones. There are four main parts in this research: (1) First, specific daily life examples relevant to decorative imagery are collected to generalize the conceptual structure of decorative imagery. (2) Then, design tactics are obtained based on the sub-concepts of decorative imagery for individuality expression. (3) A variety of design tactics are employed in the design of earphones, and imagery tests are carried out so as to analyze the structure of decorative imagery and the corresponding relationship between test samples and individuality expression. (4) At last, Multi-regression Analysis method is employed to investigate how the decorative imagery for individuality expression affects “preferences.” The research results are elaborated as follows. 1. The decorative imagery for individuality expression is composed of four sub-concepts, which are “decorativeness exhibiting unique personality”, “decorativeness of stylish aesthetics”, “decorativeness of conspicuous features”, and “decorativeness of low-key luxury.” 2. The decorative concept obtained then introduces five design elements: “overall style coordination”, “diverse handmade style”, “Conflation of various fashion elements”, “embellishment at certain points” and “symbols of status”. 16 concrete design elements and earphone designs representing individual characteristics are further developed. 3. The decorative image of individuality expression is composed of the following components: (1) the “bright-dim” factor for exhibiting self-confidence; (2) the “firm-mild” factor for expressing individual will; (3) the “luxurious-“modest” factor for highlighting personal appearances. 4. The decorative images which affect the user’s preference are “amenable-obstinate” and “tough- delicate”.