The purpose of this study is to investigate the service quality, satisfaction, and loyalty as well as the relationships among them for the Huashan Hiking Trail (HHT). A self-developed ”Huashan Hiking Trail service quality, overall satisfaction, and loyalty questionnaire” is used. Totally 396 valid samples were obtained from the interviews with randomly selected visitors hiking HHT. The gathered data were statistically analyzed with SPSS 10.0 statistical software with Descriptive Analysis, Univariate Analysis of Variance and Paired-t Test Methods. The study results indicate: Among the visitors' responses intensities to the structural elements, the item ”To enjoy the spectacular view” is the most expected by the visitors with respect to the service quality prior to the visit. As for the actual experienced service quality, the visitors have the highest satisfaction to the item ”To enjoy the spectacular view”. With regard to the overall satisfaction, the visitors are generally satisfied with the HHT. The loyalty of the visitors to the HHT is high. And the visitors are mostly willing to recommend the HHT to their relatives and friends and to revisit the HHT.