Originated in England since 1992, Bookstart aims to promote a life-long love of books for children and it has been adapted and promoted in over ten countries and areas around the world. Last November, Hsin-Yi Foundation has been affiliated to Bookstart U.K. officially and is devoted to carrying out the program in Taiwan.Bookstart gives a free pack of picture books to families to encourage parents to read and share books with their babies and toddlers. The programs help children enjoy and benefit from books from as early an age as possible. In this reading campaign, pubic libraries also play a very important role in helping babies and toddlers to begin reading sooner and have a better chance at school.