環境偏好與環境恢復性知覺關係之研究－以山景景觀爲例

The Relationships between Environmental Preference and Restorative Perception of Environment: A Case of Moutainscape

黃章展(Chang-Chan Huang) ； 黃芳銘(Fang-Ming Hwang) ； 周先捷(Hsien-Chieh Chou)

《戶外遊憩研究》 21卷1期 (2008/03) Pp. 1-25

https://doi.org/10.6130/JORS.2008.21(1)1

摘要

本研究目的在於探討Kaplan與Kaplan(1989)所提出之環境偏好矩陣模型與注意力恢復理論間之關係，運用相片評估配合問卷調查以蒐集資料，樣本選擇曾經修習過觀光資源規劃的中部某大學大二及大三學生，共回收248份有效問卷。測量結果先透過驗證性因素分析獲得量表的最佳模式，再以結構方程模式的路徑分析探討環境偏好與環境恢復性知覺之關係模型。驗證性因素分析結果顯示，由於構念信度或聚合效度不足，環境偏好測量模式中的一致性與易讀性、以及環境恢復性知覺測量模式中的延展性遭刪除。運用此結果進行SEM路徑分析結果發現，環境偏好對環境恢復性知覺之影響其標準化係數值達.86，是相當顯著且正向之影響，此結果符合Kaplan與Kaplan(1989)的論述以及Korpela、Hartig、Kaiser與Fuhrer(2001)的實證研究結果，即偏好的環境較有成爲恢復性環境的可能。本研究最後依據分析結果針對觀光遊憩規劃經營者與未來研究分別提出建議。

關鍵字

環境偏好矩陣 ； 環境恢復性知覺 ； 驗證性因素分析 ； 結構方程模式

並列摘要

The purpose of this study was to investigate the relationship between environmental preferences and restorative perceptions of environments based on Kaplan and Kaplan's (1989) environmental preference matrix and attention restoration theory. Data were collected from a convenient sample, which were drawn from sophomore and junior, who had studied tourism planning at a university in Central Taiwan. A total of 248 valid questionnaires were obtained. Several initial confirmatory factor analysis procedures were conducted to identify the best model of the two measurement scales, and then a path analysis of the structural equation model was employed to build the relation model of environmental preferences and the restorative perception of the environment. The results of the confirmatory factor analysis revealed that two indicators, coherence and legibility, in the measurement model of the environmental preference, should be deleted due to insufficient construct reliability and convergent validity. In addition, one indicator, extent, in the measurement model of the restorative perceptions of environment should also be deleted due to insufficient convergent validity. The results were then used to test the structural model of the causal relationship from the environmental preference to the restorative perception of environment. The standard coefficient, which resulted from the path analysis of the structural equation model, was .86, which supports the hypothesis that the environmental preference positively influences the restorative perceptions of environment. The results fit Kaplan and Kaplan's (1989) theory as well as the results of Korpela's et al. (2001) empirical study. Based on the findings of this study, some suggestions were provided for tourism planners, managers, and future studies.

並列關鍵字

environmental preference matrix ； restorative perception of environment ； confirmatory factor analysis CFA ； structural equation modeling SEM

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