The Taiwanese Corporate Experiences on Business Internationalization-An Empirical Study of Taiwanese Manufacture Industry

台灣企業國際化經驗之探討－製造業的實證研究

呂勝瑛(Sheng-Ying Lii) ； 賀國城(Gao-Chan Ho)

《大葉學報》 7卷1期 (1998/12) Pp. 27-36

https://doi.org/10.7119/JDYU.199812.0027

摘要

本研究取樣59家大型製造業及62家中小型製造業，對其國際化情形進行問卷調查，主要發現如下：（1）台灣企業國際化的主要原因依序是：勞工及土地成本昂貴，擴展海外市場及分散風險，外國競爭及誘因,獲得原材料及節省運輸費用，台灣政治不穩定。（2）台灣企業國際化困難之處依序是：缺乏國際化人才，地主國條件不佳，文化差異。（3）有64%的公司採取根留台灣的策略：把勞力密集的產業外移，把高科技的產業留在台灣，採行國際分工。（4）公司規模、資本密集程度、國際化階段及國際化程度對國際化策略有顯著影響。

關鍵字

企業國際化 ； 國際化階段 ； 國際化策略

並列摘要

Fifty-nine large-sized companies and sixty-two small to medium-sized companies have completed an internationalization questionnaire. The main findings include: (1) The reasons for Taiwanese business internationalization are in the following order: high labor and land price, expand market share and disperse risk, overseas competition and incentives, to obtain raw material and save transportation cost, political concern. (2) The difficulties are in the following order: shortage of human resources in international business, inadequate overseas condition, and cultural gap. (3) There are 64% companies apply the strategy for keeping roots in Taiwan: moving labor intensive industry overseas, keep high technology industries in Taiwan, international division of labor. (4) Companies with different size, different capital intensity, different extents of internationalization and in different stage have significantly different strategies.

並列關鍵字

business internationalization ； internationalization stages ； strategy of internationalization