解說內容之涉入程度對遊客之環境認知、遊憩體驗和滿意度之影響－以陽明山國家公園魚路古道為例

The Impact of the Level of Involvement of Interpretive Content on Visitors' Environmental Cognition, Recreational Experience, and Satisfaction-A Case of Fish Trail in Yangmingshan National Park

黃淑君(Shu-Chun Huang) ； 林慧娟(Huei-Jyuan Lin) ； 郭家汝(Jia-Ru Guo)

《觀光研究學報》 9卷1期 (2003/06) Pp. 79-90

https://doi.org/10.6267/JTLS.2003.9(1)5

摘要

本研究目的在探討陽明山國家公園魚路古道的遊客，對於解說設施內容之了解程度對
其環境認知、遊憩體驗和滿意度的影響。研究結果顯示，遊客的環境認知包含了四個構面，分別為自然特性、設施特性、視覺特性和人文特性，充份了解解說內容的遊客在四個構面的平均值，都顯著的高於不夠了解解說內容的遊客；遊客之遊憩體驗包含了二個構面，分別是心理愉悅性和感官激發性，在心理愉悅性的平均值上，對解說內容有充份了解的遊客顯著的高於對解說內容不夠了解的遊客，但在感官激發性的平均值上，二者則沒有存在差異性；此外對解說內容有充份了解的遊客對設施資源、自然資源和人文資源滿意度的平均值也都顯著的高於對解說內容不夠了解的遊客。

關鍵字

解說內容 ； 涉入程度 ； 環境認知 ； 遊憩體驗 ； 滿意度

並列摘要

The purpose of the study is to investigate the impact of the level of involvement of interpretive content on visitors’ environmental cognition, recreational experience, and satisfaction for Fish Trail in Yangmingshan National Park. The findings indicated that four dimensions were embedded in visitors' environmental recognition. They were marked as natural quality, facility quality, visual quality, and cultural quality. The means of the four dimensions were all significantly higher for the visitors with full understanding of the interpretive content. Two dimensions underlay visitors’ recreational experience. They were labeled as psychological enjoyment and sensory arousal. The mean of psychological enjoyment was significantly higher for the visitors with full understanding of the interpretive content. Yet, the mean of sensory arousal didn't show significant difference between the two types of visitors. In addition, the means of satisfaction of facility, nature, and culture resources were significantly higher for the former group of visitors.

並列關鍵字

interpretive content ； level of involvement ； environmental cognition ； recreational experience ； satisfaction

參考文獻

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