魯凱族青少年對色彩喜好之研究

A Study of Color Preference of the Youth of Rukai Tribe

徐珮清(Pei-Ching Hsu)

《美容科技學刊》 6卷2期 (2009/09) Pp. 197-208

https://doi.org/10.30001/JIES.200909.0011

摘要

在大自然宇宙萬物中，色彩與人類習習相關，它可以增添人類在生裡與心理上，愉悅的多彩多姿生活基調，如衣、食、住、行、育、樂等幾乎無所不在。因此，本研究以最具有大自然文化想像及高敏感色彩聯想強烈特質的「魯凱族」青少年作為研究對象。研究方法分為二階段，包含：(1)文獻資料收集與彙整；(2)問卷調查。問卷調查表共發放80份，其中收回有效問卷72份，結果顯示：魯凱族男女青少年對黑色特別喜好，男生26%，女生24%。魯凱族男生最不喜歡的顏色是橙色2%、綠色2%，魯凱族女生最不喜歡的顏色是黃色3%。

關鍵字

魯凱族 ； 色彩喜好 ； 文化

並列摘要

In the universe, color is everywhere. It adds basic ingredients to mankind, and leads to a splendid life for human history. It can be found in food, clothing, living, moving, learning and entertaining. This study is trying to identify the color preference of a young group of people, specifically called the Rukai tribe in Taiwan. The research method can be described in two phases. First is literature review. And second is the method of questionnaire survey, which is conducted and data analyzed after that. The total of questionnaire sent out is 80, and 72 are valid after collecting back. The results reported that the sample of 26% of male and 24% of female of the youth of Rukai tribe like the color black. On the contrary, orange and green are the least favor of color, only 2% of male of Rukai tribe like them. As for the female of the youth of Rukai tribe, the color they do not like the most is yellow.

並列關鍵字

Rukai Trible ； color preference ； culture

參考文獻

王頌婉(1991)。善用色彩美化人生。台北:大唐出版社。

王德育()。

呂清夫()。

呂清夫(1998)。中外色名演進比較研究。視覺藝術。1，1-23。

李天任()。