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運動場館設施服務需求實證之研究-以2008年全國大專運動會爲例

A Study of Framework Developing in Facility Service Needs of Multifunction Gymnasiums: Take the 2008 National Intercollegiate Athletic Game for Example

摘要


本研究之目的在於探討運動場館設施服務需求,以2008年全國大專運動會爲實證,參加選手爲研究對象,運用結構方程模式(structural equation modeling, SEM)建構運動場館設施服務需求模式與分析模式之線性關係。結果顯示建構之模式需要修正,經過刪除7個衡量變項,修正後模式建構效度良好。運動場館設施服務需求模式場地設施、附屬設備與服務人員之間的關係相當密切,全國大專運動會比賽場館設施服務需要有制度場地設施與設備之管理,並提供各方面有效率的服務,並建議服務人員在協助裁判與運動賽會的進行、服務人員協助器材的搬運與搬離場地的方法與時機、比賽場地的管制與問題的回答等,都要事前加以訓練,未來研究可針對2009年全國大專運動會體育場館進行相關研究以提供對照之資料。

並列摘要


This study was aimed to discuss the needs of facility services in multifunction gymnasiums with the athletes of 2008 National Intercollegiate Athletic Game as the research subjects, through the exercise of structural equation modeling, it was able to framework model of facility service needs of a multifunction gymnasium and analyze the linear correlation of this model. The initial results indicated that corrections were needed for the model, seven observed variables have been deleted. After further correction, the construct validity was statistically fit and acceptable. The results showed that gym facilities, its affiliated equipments and service staff had extremely close relationship. The facilities in fields and equipment shall be well managed in the sports event, such as National Intercollegiate Athletic Game, in order to provide efficient and professional services. It is also suggested that pre-event training of service staff is extremely important. The service staff can assist referees run the progress of sports competition, help moving the equipment out the field, keep the competition field in order, answer simple questions and etc., if service staffs obtain adequate training before the sports event. Further related research can be proceeding with 2009 National Intercollegiate Athletic Game in order to have comparison data.

參考文獻


呂謙(2005)。台灣地區馬拉松賽會參賽者服務管理模式建構與驗證之研究。台灣體育運動管理學報。3,43-76。
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被引用紀錄


林百也(2013)。運動場館體驗與服務品質關聯性分析運動休閒管理學報10(4),19-31。https://doi.org/10.6214/JSRM.1004.002
林偉智(2010)。國立臺灣大學綜合體育館服務品質、顧客滿意度與再購意願之研究〔碩士論文,國立臺灣師範大學〕。華藝線上圖書館。https://www.airitilibrary.com/Article/Detail?DocID=U0021-1610201315195010
李俞麟(2012)。大專校院運動代表隊績效指標建構與績效評估之研究〔博士論文,國立臺灣師範大學〕。華藝線上圖書館。https://www.airitilibrary.com/Article/Detail?DocID=U0021-1610201315274165

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