從地方文化產業觀點探討低碳旅遊發展策略之因素研究

The Study on the Factors of the Low-Carbon Tourism Development Strategies Based on the View of Local Cultural Industry

吳桂陽(Kuei-Yang Wu) ； 歐陽奇(Yang-Chi Ou) ； 呂適仲(Shih-Chung Lu) ； 李濟仲(Chi-Chung Lee)

《健康與建築雜誌》 3卷1期 (2016/02) Pp. 23-30

https://doi.org/10.6299/JHA.2016.3.1.R3.23

摘要

背景：我國政府積極推動「挑戰2008年觀光客倍增計畫」之後，觀光旅遊產業有日趨多元的發展趨勢，再經政府推行地方特色產業轉型，具地方產業特色之文化旅遊型態儼然成為國內主流旅遊活動之一，然伴隨著旅遊人次的增加，相對地衍生出相關文化產業保存、維護及溫室氣體排放等環境問題。因此，如何降低溫室氣體的排放，將是地方文化產業永續經營及發展國人低碳旅遊的重要議題。目的：建構低碳旅遊經營策略評估模式，並進行各準則之適切性篩選。方法：藉由彙整文獻與專家訪談，針對地方文化產業導向低碳旅遊發展策略模式分析架構之「關鍵因素」，歸類五大構面，製成模糊德爾菲（Fuzzy Delphi Method）問卷，進行各準則之適切性篩選。結果：專家對於地方文化產業導向低碳旅遊發展策略準則的認知，發現「C6在地文化與產業特色」為此架構中最重要的因素，可知旅遊發展與特色，具有直接且密切之關係。其次，在旅遊的過程中，環境的衝擊將影響永續經營，因此須透過「C12環境維護」建立環境巡守維護頻率、監測記錄與回報機制，使生態干擾降至最低。「C8減碳教育及宣導」則排第三，說明了在旅遊過程應同時對遊客進行適度的環境教育，建立遊客對於地方文化產業、生態環境、節能減碳及人文素養等之認知。結論/實務應用：建構地方文化產業導向之低碳旅遊經營策略評估模式，並提出未來發展之可行策略，以供實務界參考。

關鍵字

地方文化產業 ； 低碳旅遊 ； 模糊德爾菲法(Fuzzy Delphi Method)

並列摘要

Background: After ＂the challenge 2008- tourist double improvement＂ that the Taiwan government promoted, the tourism industries owned more diversity development. Then, the government practiced the local special industry transition to make the cultural tourism based on the local industry become one of the main trends. With the increase of tourist amount, there were, relatively, many environment issues happened, including the conservation of cultural industry, cultural industry maintenance, and greenhouse gas emission. Therefore, it is a significant issue to decrease the emission of greenhouse gas emission for the sustainability of local cultural industry and development of low-carbon tourism. Purposes: Establishing the evaluation model of low-carbon tourism management strategy, and selecting the relevance of its criterion. Methods: By using literature review and expert interview, the ＂key factors＂ were collected and classified to five facets for the low-carbon tourism development strategy based on the local cultural industry. Through the Fuzzy Delphi Methods, the relevance of its criterion was selected. Results: Based on the main finding, the ＂C6 characteristic of local culture and industry＂ played a key factor, so that the relationship between tourism development and its characteristics was direct and closed. Moreover, the environment impact influenced sustainable development. Therefore, the ＂C12 environmental conservation＂ was able to build the increase of the environmental patrol frequency, monitoring records, and feedback mechanism to minimize the ecological interrupt. The third position was ＂C8 low-carbon education and propaganda＂. The suitable environmental education in the process of tourism activities established the identities of local cultural industry, ecological environment, low-carbon strategies, and humanism quality. Conclusions/Implications for Practice: The evaluation model of low-carbon tourism management strategy was established, and then the future development strategies were offered for the practical execution.

並列關鍵字

Local cultural industry ； Low-carbon tourism ； Fuzzy Delphi Method