探訪台北四家歷史悠久的音樂專業書局

Exploring the Four Historical Music Specialty Stores in Taipei Area

曾麗君(Li-Chun Tseng)

《大同大學通識教育年報》 3期 (2007/06) Pp. 199-217

https://doi.org/10.6514/TJGE.200706_(3).0010

摘要

大陸書店成立於民國27年（台灣光復前）、博凱音樂公司成立於民國64年、中國音樂書坊成立於民國65年、小雅書局成立於民國69年，四家音樂專業書局經營年代皆超過二十五載歲月。本文嚐試在音樂書局訪視過程中，瞭解四家音樂書店之書局成立緣起、書局經營特質、鄰近社區生活圈及表演場所。音樂書店介紹包括書店地址、電話號碼、營業時間、捷運出口位置、週遭休閒娛樂區域、書局特殊服務項目、附近影音媒體商店、及商店網址與樂譜擺設等資訊，並以行銷組合觀念提出個人觀點。

關鍵字

音樂書局 ； 樂譜

並列摘要

＂Continent＂, ＂bohonmusic＂, ＂China music book house＂, and ＂Xiau-ja＂, were founded in 1938,1975,1976 ,and1980, respectively. Each of them has been specializing in music for over 25 years. Through interviews with the owners, this article aims to find out their origins, management styles, the neighboring concert halls involved. The basic information consists of their address, telephone number, business hours, MRT access and other leisure activities in the area. Also included are their specialties, neighboring audio stores, websites and the store layout or display. Writers’ perspectives are also presented from the marketing point of view.

並列關鍵字

Music Store ； Music Score