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大學創業教育與創業意圖:情感與認知觀點

Entrepreneurship Education at University Level and Entrepreneurial Intention: Affective and Cognitive Perspectives

摘要


由於知識生產與知識應用間存在學用落差,「創業精神」成為連結兩者的橋樑;高等教育扮演促進創業精神的重要角色,全球創業教育亦因而蓬勃發展。本研究建立創業意圖模型,以創業教育、創業熱情、創業自我效能、樂觀主義與創業意圖為架構,探討各構面間的因果關係,並針對兩組學生在四個構面的差異進行討論。本研究向台灣某私立大學學生發放問卷,有效問卷共276份。實證結果顯示:(1)創業自我效能、樂觀主義對創業意圖有正向影響,有修習創業教育課程的學生,其路徑係數高於未修習創業教育課程的學生;(2)創業教育對創業意圖、創業自我效能有差異;(3)創業教育、創業熱情、創業自我效能和樂觀主義皆可促進創業意圖。

並列摘要


There exists a great gap between knowledge production and application; entrepreneurship can successfully fill the gap. Fostering entrepreneurship is needed, and therefore entrepreneurship education has expanded rapidly in higher education institutions around the world. This study formulated an entrepreneurial intention model, which included entrepreneurship education, entrepreneurial passion, entrepreneurial self-efficacy, optimism, and entrepreneurial intention. The authors discussed the cause-effect relationships of the four constructs and compared the differences between the two groups of students in the constructs. Data were collected from a Taiwanese university, and 276 valid questionnaires were obtained. Results showed that: (a) entrepreneurial self-efficacy and optimism had a positive impact on entrepreneurial intention separately; students who had attended entrepreneurship courses had higher path coefficients than students who had not; (b) differences were found between the two groups of students in entrepreneurial intention and entrepreneurial self-efficacy; (c) entrepreneurship education, entrepreneurial passion, entrepreneurial self-efficacy, and optimism could ignite entrepreneurial intention.

參考文獻


謝如梅(整理),D. J. Kelley、A. de Bruin、H. Lee、張玉利、劉常勇(著)(2009)。〈創業教育在國際上的發展現況與未來展望〉。《創業管理研究》,第 4 卷第 2 期,頁 109–146。doi: 10.30132/JER.200906.0005
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