透過您的圖書館登入
IP:3.141.24.134
  • 學位論文

模組化產品回覆詢報價之客戶需求分析方法論–以工具機「動力刀塔」為例

A Methodology to Analyze Customer Requirement for Response to RFQ on Modular Products–Machine Tools Turret Power as an Example

指導教授 : 陸元平 嚴孝全

摘要


在現今的商業交易過程中,詢報價(Request For Quotation)與相關資料整理佔了整體工作相當的比例,企業在面臨客戶需求多變的經營環境下,如何能快速接收回覆且精確的詢報價已成為維持競爭優勢的關鍵所在。然而,客戶需求會伴隨著不同之因素改變而改變,且客戶需求永遠無法被滿足,這也增加了企業在接收客戶詢報價需求時,確認產品規格作業上的困難。因此,如能在詢報價前端作業流程中,確切的掌握與了解客戶之需求,對於是否可準確的確認與規劃最終符合客戶需求之產品,佔有極為重要的因素。 本研究主旨在於以模組化設計知識為背景,並以工具機「動力刀塔」為例,先針對客戶提出的需求,利用品質機能展開分析方法轉換為具有工程特性之產品技術規格;其次,藉由轉換之產品技術規格,以PLM系統進行產品規格選配,並利用系統客製化的方式結合ERP系統所管理的產品成本資訊;最後,匯出整理為產品之基本資料,使技術人員利用此系統的輔助下,達到支援業務人員快速回覆客戶的詢報價。

並列摘要


In business transaction process, request for quotation and related data finishing account for a considerable proportion of the overall, how to receive and response to quickly and accurately Request For Quotation(RFQ) has become maintain a competitive edge to the key. However, customer requirement for different factors associated with change, customer requirement and will never be able to be met, this will also increase receive and response to customer RFQ, confirm product specification difficulties. Therefore, if the front-end pricing in consultation processes, the mastering and understanding the exact needs of customers, for the possibility of accurate identification and planning of the final products meet the customer requirement, occupies a very important factor. This research main purpose was to modular design as the background knowledge, and machine tools "Turret power" as an example, first for the customer requirement, use of QFD analysis is converted to have the engineering properties of the product technical specifications. Second, Shall by converting the product technical specifications, to proceeded PLM system product specifications option and take advantage of the system Customization function combination ERP system management product cost information. Finally, the export and collate the basic products information to enable the technical staff to use the system auxiliary, support sales to quickly respond to the customers RFQ.

並列關鍵字

RFQ Product Technical Specifications QFD

參考文獻


[52] 劉俊延,自動化的產品平台管理與應用,碩士論文,國立中央大學資訊管理研究所,桃園,2008。
[10] 張維昌,應用品質機能展開與品質工程於產品製程改善之研究,碩士論文,成功大學工業設計學系,台南,2003。
[62] 林偉生,液晶電視模組化設計與管理之研究,碩士論文,國立台北科技大學機電整合研究所,台北,2006。
[1] Thomas Puschmann and Rainer Alt, "Successful Use of eProcurement in Supply Chains," Supply Chain Management: An International Journal, vol. 10, no. 2, 2005, pp. 122-133.
[2] Tobias Schoenherr and Vincent A. Mabert, "The use of bundling in B2B online reverse auctions," Journal of Operations Management, vol. 26, no. 1, 2008, pp. 81-95.

延伸閱讀