技術創新策略與企業成長—以個案公司為例

Technology Innovation Strategy and Enterprise Growth — Using Case Company as Example

郭兆鳴(Chao-Ming Kuo)

指導教授 ： 何建德

元智大學/管理學院/管理碩士在職專班/碩士(2012年)

摘要

本論文以研磨產業個案公司為研究對象，透過資料搜集與分析，旨在了解台灣研磨產業在成長過程中採用技術創新策略的態勢為何，並分析不同技術創新策略對成長績效的影響。本研究結果摘要以下幾點：
1.產業環境動態對台灣研磨業者之技術創新策略有顯著影響關係。
2.技術創新策略對企業成長有正向關係，尤其是重大性、破壞性創新策略對企業成長有顯著正向影響。
3.外部技術來源策略對成長績效影響，本研究結果有顯著正向影響；自行研發策略在本研究中尚未看到成長跡象。
4.併購對企業成長不一定有顯著影響，需看企業的併購目的以及併購後整合活動的成效決定。

關鍵字

技術創新 ； 企業成長

並列摘要

In the thesis, a case company from the abrasives industry is used as the research target. With data collection and analysis, the aim is to understand the trend of technology innovation strategy the abrasives industry in Taiwan adopts as it grows and to analyze the influences of different technology innovation strategies on growth performance. The research results are concluded in the following:
1.The dynamics of industrial environment had significant influence on the technology innovation strategy of the abrasives industry in Taiwan.
2.Technology innovation strategy had positive relationship with enterprise growth. Major and disruptive innovation strategies in particular had significant positive influence on enterprise growth.
3.In terms of the influence of the use of external technology sources on growth performance, the research result shows the influence was positive. However, self-research and development strategy did not show signs of growth in the research.
4.Merger may not have significant influence on enterprise growth. It depends on the purpose of the merger and the effect of the integration activity after the merger.

並列關鍵字

Technology innovation strategy ； Enterprise growth

參考文獻

2. 中國砂輪企業股份有限公司http://www.kinik.com

3. 劉駿州（1992），「辨而不辯：質量方法的初探」，《新聞學研究》，政治大學新聞研究所，46：95-109。

1. Aaker, D. A.（1984），「Strategic Market Management」，NY：John Wiley & Sons Inc.

2. Ansoff, H.I.（1975），「Implanting Strategic Management」，UK：Prentice Hall International LTD.

3. Andrews, K. R.（1951），「Executive Training by the Case Method」，Harvard Business Review, pp.58-70.