Gift-giving is a common interpersonal behavior, and serval factors may affect gratefulness of gift-receivers. The purpose of this research is to investigate whether gift-giving situation may moderates relationship between the power state of receiver and gratefulness. The study conducts an experimental design to investigate the hypotheses. The results show that: (1) high power state receivers show higher gratefulness than low power state receivers; (2) gift-giving situation is confirmed as a moderator.
為了持續優化網站功能與使用者體驗,本網站將Cookies分析技術用於網站營運、分析和個人化服務之目的。
若您繼續瀏覽本網站,即表示您同意本網站使用Cookies。