由於經濟快速的成長,使得國人的生活水準也跟著顯著地提高,更進一步改變人們的飲食型態,對低溫食品的需求也日益增加。再者,在台灣加入WTO之後,低溫農、畜、漁產品之進出口量也大幅成長,對低溫倉儲設施的需求也相對增加。 政府單位這二十幾年來不斷地推廣CAS的冷凍豬肉與雞肉,前幾年更因為發生禽流感與豬流感的事件,對於人類的生命產生威脅。因此,自2009年起,市場全面禁止活體宰殺,全面推展低溫保鮮肉品,而由屠宰工廠到市場的過程中,更需要低溫倉儲中心及蓄冷式低溫運送物流配送。 國內對於低溫倉儲的需求與日俱增,因此同業間的競爭也越來越激烈,企業必須運用合適的管理技巧,以提升經營績效及競爭力。平衡計分卡在策略管理方面是非常有效的工具,企業可依平衡計分卡的四個構面來建立及修正策略地圖,以衡量企業以經營的績效。本研究針對低溫倉儲業者進行平衡計分卡評量指標的建立,其策略指標分別為存貨週轉率、營業額的提升、服務品質提升、顧客的滿意度、顧客抱怨件數、儲存空間的利用、庫存量的管控、降低設備故障率、員工滿意度與員工流動率為衡量指標。
Due to the increasing demand in low temperature warehousing, the competition in this business has become more and more intensive and thus, a low temperature warehousing company has to adopt a suitable management technique in order to improve its performance and remain competitive. Through the years, balanced scorecard has become an effective tool in strategy management. Company can utilize the balanced scorecard’s four dimensions in setting and adjusting its strategy map and in addition, in monitoring company’s performance. This study uses the balanced scorecard to establish performance indicators for a low temperature warehousing company. The result shows that performance indictors in four dimensions are as follows: “inventory turnover rate” and “increase business volume” in financial dimension; “increase service quality”, “customer satisfaction”, and “customer complain” in customer dimension; “storage space utilization”, “inventory control”, and “reduce equipment failure rate” in internal process dimension; “employee satisfaction” and “employee turnover rate” in learning and growth dimension.
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