以尋路行為觀點探討臺中文化創意產業園區通用化戶外指標系統規劃設計之研究

A Study from the Path Finding Point of View on Universal Evaluation Criteria for Outdoor Signage System of Taichung Cultural and Creative Industry Park

高羽柔(Yu-Jou Kao)

指導教授 ： 王伶芳

國立臺中科技大學/設計學院/室內設計系碩士班/碩士(2017年)

摘要

臺中文化創意產業園區初期發展以製酒為主，重新開放後仍有許多建築物及其設施不符合現今之法令規範，舊有空間之指標系統使用與閱讀上的不便必須重新審視及檢討，並且針對不同來訪者之行為及需求，重新探討藝文展覽空間指標系統之規劃設計。
本研究針對臺中文化創意產業園區戶外遊憩空間之指標系統，以尋路行為之觀點進行研究調查，經由文獻探討、現況調查、尋路行為觀察以及問卷調查之研究方法，以通用設計基本原則為研究準則，並針對園區內之指標系統現況、使用者特性及行為需求進行觀察及統整，其研究結果如下:
1.透過現況調查可見，園區中以「說明性指標系統」最多(佔32.1%)，由於園區內部定期會舉辦許多展覽及活動，需輔佐大量之說明讓來訪者了解其詳細內容，同時也可達到宣傳之目的。
2.根據尋路行為觀察發現，受測者在尋路過程中皆以查看「方位性指標」為主(佔72.7%)，但園區中卻以此類型指標之數量最少(佔7.1%)，而當有繞路行為發生時，多數受測者認為主要導致原因為轉彎處之辨識度不高(佔83.3%)。
3.透過PPP使用者評價問卷可得知，15~44歲之男性及女性受測者對於園區內之指標系統皆以通用設計原則中「即使使用方法錯誤也不會對使用者或周遭環境造成影響」之評價分數為最高； 45~64歲受測者中，男性對於指標耐久性符合「可長久使用並具經濟性」之評價分數最高，而對於其「品質優良且造型美觀」之評價最低，女性給予的評價結果則反之。
4.後續改善建議先以重新規劃指標系統及增設輔助設備為主，再者建立空間識別及強化動線引導，最後則透過「園區通用化戶外指標系統設計指引」更全方位的審視指標系統之通用性及是否符合不同類型來訪者之使用特性，達到落實與建構更完善的園區指標系統規劃設計。

關鍵字

尋路行為 ； 通用設計 ； 臺中文化創意產業園區 ； 指標系統

並列摘要

Taichung Culture Creative Park’s initial development is mainly brewery. After the reconstruction, several architecture and facilities are still not compatible with modern law. There are still inconveniences for the zone of the signage system, it has to be reviewed and discussed again. Also, use the system to apply on different guests’ behaviors and demands, along with inspecting the design for the Art& culture exhibition area’s indicator system.
This study is based on the signage system for the outdoor recreation area of Taichung Cultural Creative Park, using the pathfinding perspective to further research the project. Through literature studies, recent investigations, observing pathfinding behavior and surveys as researching methods, to universally design the basic principles for study criteria. Additionally, use the signage system of the park’s current situation, user’s characteristic and subject’s behavior for further observation and unification. The results of this study follow as:
1.Through the current investigation, the park uses the “illustrative indicator system” the most (possess 32.1%). Because there are regular exhibition and activities in the park, it requires a massive description for the guests to understand the details, also to the reach the targeted amount of publicities at the same time.
2.According to the results of observing pathfinding behavior, most of the subjects (72.7%) examine the indicator during the process of path finding. However, in the park, the quantity of the similar signage is relatively low (7.1%). Additionally, when detours occur, most of the subjects (83.3%) assume the main reason is the indicators are hard to identify.
3.Through the evaluation of the PPP users’ questionnaire, both male and female subjects at the age of 15~44-year-old, in regard to the universal designed principle of the park’s signage system “even if the instructions are wrong, it will still have no effects on the users or the environment” still scores the highest. Between the age of 45~64-year-old subjects, male subjects have more compatibility towards “economical and endurable” indicator rather than “high-quality with attractive appearance”, while the female subjects contain opposite thoughts for the indicator.
4.The recommendations for improvement will consider recreating the signage system and construct additional equipment for support. Additionally, set up a clear identification with strong guidance for pathfinding. Lastly, use the “Designed guidance for the park’s universal outdoor signage system” to provide an all-round signage system that matches the behavior for different types of guests, and exceed the ideal and achieve the improved design for the indicators in the park.

並列關鍵字

Path Finding ； Universal Design ； Taichung Cultural and Creative Industry Park ； Signage System

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