屏東單車國道騎乘者活動涉入與地方依附關係之研究

A Study of Cyclists’ Activity Involvement and Place Attachment on Pingtung Bike Route Under Highway No.3

施淑汝(Shi Shu-Ru)

指導教授 ： 李明榮

亞洲大學/管理學院/休閒與遊憩管理學系碩士在職專班/碩士(2011年)

摘要

本研究目的在瞭解屏東單車國道的自行車騎乘者，以分析其背景變項的特徵、不同背景變項在活動涉入與地方依附之差異情形，並探討活動涉入與地方依附的關聯性。 本研究採用問卷調查方法，以自編「屏東單車國道騎乘者自行車休閒活動研究之問卷」為研究工具進行資料蒐集，共發出問卷570份，得有效問卷513份。將回收問卷以項目分析、因素分析、信度分析及描述性統計、獨立樣本t檢定、單因子變異數分析、皮爾森積差相關、逐步多元迴歸分析等統計方法來驗證假設。 本研究主要發現結果如下： 一、在屏東單車國道的騎乘者主要以男性居多，年齡集中在41~50歲、婚姻狀況多為已婚有小孩、職業以軍警公教為主，學歷是專科大學最多，居住地大部分在屏東地區，月收入以4~6萬元居多。 二、不同背景資料的單車騎乘者在性別、學歷上對活動涉入有顯著差異。 三、不同騎乘特性的單車騎乘者在每週騎車次數、最常一起騎車人數、從事自行車活動時間、自行車設備金額、一起騎車夥伴、獲得單車國道資訊來源上對活動涉入有顯著差異。 四、不同背景資料的單車騎乘者在年齡、婚姻、職業、學歷、月收入上對地方依附有顯著差異。 五、不同騎乘特性的單車騎乘者在每週騎車次數、自行車設備金額、騎乘單車國道次數、進入單車國道起點、騎乘單車國道休憩景點上對地方依附有顯著差異。 六、活動涉入三個構面與地方依附二個構面皆達顯著正相關。 本研究驗證了活動涉入與地方依附的理論架構，發現結果提供管理單位車道設計、活動規劃及後續學術研究之參考。

關鍵字

屏東單車國道 ； 活動涉入 ； 地方依附

並列摘要

The purpose of this study aimed to understand bicycle riders using Pingtung Bike Route under Highway No.3, to analyze the characteristics of their backgrounds, and to investigate the differences of activity involvement and place attachment. Also, this study explored the correlation between activity involvement and place attachment.
The method used in this study was a questionnaire survey. "The Questionnaire on Pingtung Bike Route Bicycle Riders of Leisure Activity" was employed as an instrument to conduct data collection. A total of 570 copies of the questionnaire were delivered, and 513 valid copies were gathered. These valid copies were analyzed by item analysis, factor analysis, reliability analysis and descriptive statistics, T-test, one-way ANOVA, Pearson’s product-moment correlation, multiple stepwise regression analysis to test assumptions.
The major findings were listed as follows:
（1）Bicycle riders mainly using Pingtung Bike Route were those who were male, those who aged 41 to 50 years old, those who were married and had children, those who served in the military, joined the police force, or worked in public sectors, those whose level of education were college, those who lived in the Pingtung area, and those whose monthly incomes were between forty thousand to sixty thousand NT dollars.
（2）As for background information, the difference in gender and education makes activity involvement of the bicycle riders differ significantly.
（3）In terms of riding characteristics, the difference in weekly frequency of riding, numbers of riding partners, time of riding, amount of bicycle equipment, riding partners, and sources for getting information about Pingtung Bike Route makes activity involvement of the bicycle riders differ significantly.
（4）As to background information, the difference in age, marital status, occupation, education, and monthly income makes place attachment of the bicycle riders differ significantly.
（5）In terms of riding characteristics, the difference in weekly frequency of riding, amount of bicycle equipment, time of riding, starting point into Pingtung Bike Route, and scenic spots of Pingtung Bike Route makes place attachment of the bicycle riders differ significantly.
（6）The three dimensions of activity involvement and two dimensions of place attachment reached a significant positive correlation.
This study testified the connection of activity involvement and place attachment. The findings may provide county management authorities with some workable suggestions related to designing bicycle routes and planning cycling activities, and may serve as a reference to follow-up research.

並列關鍵字

Pingtung Bike Route ； activity involvement ； place attachment

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