- 期刊
高屏地區國際觀光旅館經營相對效率之評估：DEA模式之應用
Relative Efficiency Evaluation of International Tourist Hotels in Kaohsiung and Pingtung Areas: An Application of DEA Efficiency Analysis
並列摘要
This study evaluated the input-output relative efficiency of eleven international tourist hotels in the 2010 year by data envelopment analysis (DEA). The text discussed the efficiency differences among the international tourist hotels, and investigated establish the best path for performance improvements of the inefficiency hotels. The empirical results showed that, seven international tourist hotels were found to be efficiency of the overall operating efficiency as compared to the four ones; nine international tourist hotels were found to be pure technical efficiency as compared to the two ones. By analyzing the radial movements and slack movements, the inefficiency international tourist hotels should implement the number of guest rooms of input resource.
被引用紀錄
延伸閱讀
- 吳怡德（2010）。國際觀光連鎖旅館相對經營效率實證研究─ 競爭標竿之資料包絡法應用〔碩士論文，國立高雄餐旅大學〕。華藝線上圖書館。https://www.airitilibrary.com/Article/Detail?DocID=U0018-2406201012332300
- 蔣文耀（2012）。應用DEA方法於台灣國際觀光旅館經營效率之研究〔碩士論文，國立臺北科技大學〕。華藝線上圖書館。https://doi.org/10.6841/NTUT.2012.00010
- 鄭富尹（2011）。台灣國際觀光旅館之績效評估：DEA之應用〔碩士論文，元智大學〕。華藝線上圖書館。https://www.airitilibrary.com/Article/Detail?DocID=U0009-2801201414593489
- 王斐青、尚瑞國（2004）。利潤中心制度與臺灣地區國際觀光旅館經營效率：DEA方法之應用。企業管理學報，(61)，99-120。https://www.airitilibrary.com/Article/Detail?DocID=10259627-200406-x-61-99-120-a
- 童桂馨、王玉婷、李佳倩、陳昕筠、李佳豪（2008）。An Analysis of the Relationship among Restaurant Image, Customer Satisfaction and Loyalty: Take the Chinese Food Restaurants of International Tourist Hotels in Kaohsiung City as an Example。休閒產業管理學刊，1(2)，13-27。https://www.airitilibrary.com/Article/Detail?DocID=19980795-200808-1-2-13-27-a