台中縣東豐自行車綠廊、后豐鐵馬道自行車騎乘者參與情況、參與動機、滿意度與休閒效益之研究

The Participation Behavior, Participation Motivation, Satisfaction and Leisure Benefit of Cyclists in Taichung Tong-fong and Hou-fong Bikeway

吳國銑(Kuo-Hsien Wu) ； 洪佑賢(Yu-Hsien Hung)

《運動知識學報》 9期 (2012/07) Pp. 64-74

https://doi.org/10.29596/BGYY.201207.0006

摘要

目的：瞭解台中縣東豐自行車綠廊與后豐鐵馬道自行車騎乘者之參與情況、參與動機、滿意度與休閒效益。方法：研究對象為台中縣東豐自行車綠廊與后豐鐵馬道自行車騎乘者，係以現場隨機取樣之方式進行調查。所得資料以描述性統計進行分析。結果：一、東豐自行車綠廊、后豐鐵馬道自行車騎乘者自行車騎乘者以男性為主；婚姻狀況以已婚有小孩者較多；年齡以20～29歲所佔的比例最高；教育程度大多為大學以上；職業則以工業較多；居住地區以中部地區最多；來訪次數以第2至3次最多；遊伴性質多為家人親戚結伴同遊；騎乘時間以2~3小時最多；活動資訊來源主要來自於親友告知；自行車騎乘者每周騎乘頻率以每週1~2次最多。 二、參與動機以「健康需求」為主要因素；滿意度最高為「車道設施」；所獲得的休閒效益主要為「生理效益」。結論：未來研究可針對相關推廣活動之效益，或針對自行車道對當地環境所造成的衝擊行後續探討。

關鍵字

自行車騎乘者 ； 參與動機 ； 滿意度 ； 休閒效益

並列摘要

Purpose: The was to survey the participation behavior, participation motivation, satisfaction and leisure benefit of cyclists in Taichung Tong-fong and Hou-fong Bikeway. Method: The questionnaire ”cyclists participation” was conducted with random sampling to measure cyclists in Taichung Tong-fong Bikeway and Hou-fong Bikeway. Descriptive statistics was used for analyzing the collected data. Result: Cyclists in the Taichung Tong-fong and Hou-fong Bikeway are mainly male. Most of the cyclists are married, with children, 20~29 years, college degree, occupation of industry. And most of them, live in the adjacent area. Most of the cyclists visited the bikeway 2-3 times a week. Their partners were family members, and got the in information through their relatives and friends. Most of the cyclists spent 2-3 hours when they visited Taichung the Taichung Tong-fong and Hou-fong Bikeway. Besides, The main objective of their participation motivation is to ”health demand”; the highest level of satisfaction fell on ”the facilities of the lanes”; Leisure benefits gained by major as ”physiological benefits”. Conclusion: We suggest that future studies could further focus on the benefit of relative promotion events, or to explore the effects on the bikeway to local environment.

並列關鍵字

participation behavior ； participation motivation ； satisfaction ； leisure benefit