Service workers' service attitude is the key factor of customer satisfaction. It is postulated that personality traits are the important variables affecting service attitude. This study aimed to focus on food service employees, who have long working time as well as high customer-contact frequency and are high emotional labor, to explore service attitude of employees. Consequently, the results are obtained as follow: Relationships significantly exist between employee's personality traits with service attitude. Finally, based on the results of this study, suggestions were made for hospitality and tourism industry as a reference.
為了持續優化網站功能與使用者體驗,本網站將Cookies分析技術用於網站營運、分析和個人化服務之目的。
若您繼續瀏覽本網站,即表示您同意本網站使用Cookies。