觀光業又稱無煙囪工業在全球經濟上引起了一陣熱潮,同樣在臺灣也快速崛起,預估2017年全球觀光產業規模將成長至13兆2千320億美元,此外,全球觀光相關產業從業人數,也將會在2017年增加至2億6千260萬人,成長幅度十分驚人。從2014年觀光統計指出觀光業帶來的外匯收入佔臺灣外匯總收入的59.0%,且其中根據遊客目的、職業、國籍和年齡來做為變數研究十分鮮少,因此本研究從交通部觀光局所統計的年報數據,來分析歸納2003年至2014年觀光局統計資料,利用迴歸分析探討此四項變數對於臺灣觀光外匯收入的影響,透過迴歸分析結果得知遊客目的、職業、國籍和年齡對於觀光外匯都具有影響。
Tourism industry is also called chimneyless industry. Now, tourism industry is very popular in global and Taiwan. The foreign exchange receipts from tourism industry was 59% to total of Taiwan foreign exchange receipts in 2014. However, few studies to focus on the effect of factors by the travel purpose of foreign visitors, occupation, nationality and age to tourism foreign exchange receipts in the past. Based on this reason, this study was collected data from Taiwan Tourism Bureau from 2003 to 2014 to analysis the effect of four variables to Taiwan foreign exchange receipts. Regression analysis is used to examine the relationship among research variables and identify the final model. The result shows the travel purpose of foreign visitors, occupation, nationality and age will improve tourism foreign exchange receipts.