真能開心出國嗎？從自助旅行者觀點探討機場困擾

過去鮮少研究針對機場困擾探討，因此本次研究以兩階段的調查深入了解自助旅行者在機場的困擾經驗。第一階段以半結構式問卷進行網路調查，邀請具有自助旅行出國經驗的旅客填寫，共回收101份有效問卷，歸納出一套具35項機場困擾的清單。第二階段以該機場困擾清單設計問卷，親自前往桃園機場發放現地問卷，並請受訪者挑選桃園國際機場、日本東京成田國際機場或香港赤鱲角國際機場三處機場做為機場困擾填寫對象，共回收243份有效問卷。資料經探索性因素分析得出四項因素分別命名為：機場服務問題、交通指引問題、休憩品質問題、行李托運問題，共20題機場困擾。此外，同時比較三處機場的困擾體驗差異，提供機場營運管理單位作為未來改善機場服務的參考。

關鍵字

困擾體驗；自助旅行；機場困擾；機場服務

並列摘要

In the past, only few studies have investigated airport-related hassles. To gain insight into the hassles experienced by independent tourists at airports, this study conducted a two-stage survey. The first stage of the survey involved a semistructured online survey, where independent tourists with experience traveling abroad were invited to complete the survey. A total of 101 valid questionnaires were collected, from which a list of 35 airport-related hassles was compiled. The second stage of the survey entailed designing a questionnaire using the list, visiting Taoyuan International Airport in person to hand out the questionnaire, and asking participants to fill out the questionnaire inquiring about airport-related hassles they had encountered at either Taoyuan International Airport, Narita International Airport (in Tokyo Japan), or Hong Kong International Airport. Of all the returned questionnaires, 243 were valid. After exploratory factor analysis of the data, four factors are named: airport service problems, traffic guidance problems, recreation quality problems, baggage check problems, and a 20-items of airport-related hassles were obtained. In addition, it also compares the differences in the hassle experience of the three airports. and the results provide the airport operation management unit as a reference for improving airport services in the future.

並列關鍵字

Hassles Experience ； Independent tourists ； Airport-related hassles ； Airport services

參考文獻

Bricker, J. B. (2005). Development and evaluation of the Air Travel Stress Scale. Journal of Counseling Psychology, 52(4), 615-628. Doi:10.1037/0022- 0167.52.4.615

Chandralal, L., Rindfleish, J., & Valenzuela, F. (2015). An application of travel blog narratives to explore memorable tourism experiences. Asia Pacific Journal of Tourism Research, 20(6), 680-693. Doi:10.1080/10941665.2014.925944

Gao, J., & Kerstetter, D. L. (2016). Using an intersectionality perspective to uncover older Chinese female's perceived travel constraints and negotiation strategies. Tourism Management, 57, 128-138. Doi:10.1016/j.tourman.2016.06.001

Hyde, K. F., & Lawson, R. (2003). The nature of independent travel. Journal of Travel Research, 42(1), 13-23. Doi:10.1177/0047287503253944

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