CROSS-CULTURAL STUDY OF QI AND LU CULTURE: A CASE STUDY OF ZIBO, SHANDONG PROVINCE

Jiang Xiaoxuan

《IETI Transactions on Social Sciences and Humanities》 22卷 (2023/03) Pp. 36-43

https://doi.org/10.6896/IETITSSH.202303_22.0004

摘要

With the improvement of China's international status and comprehensive national strength, Chinese civilization has changed from "wanting to tell the world about China" to "the world wanting to listen to China". The culture of Qi and Lu having a deep history is one of the most important birthplaces of Chinese civilization. The culture of Qi and Lu has made a special and great contribution to the development of Chinese civilization, which just showed that the formation of Chinese civilization for 5,000 years is not monolithic, but pluralistic. The culture from each province in China, together, makes up Chinese culture. Therefore, to promote the spread of Chinese culture internationally, Chinese must first understand our own culture and overcome cultural barriers. Tourism is a form of human social interaction, and a carrier for spreading regional culture. This paper is based on the culture of Qi and Lu and takes the city of Zibo in Shandong Province as an example to introduce the attractions and historical celebrities of Zibo, to gain a deeper understanding of the culture of Qi and Lu, to promote cultural integration and to facilitate the "going out" of Chinese culture.

關鍵字

Culture of Qi and Lu ； Zibo in Shandong Province ； Cultural integration