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Social Responsibility and SMEs in Local-Rural Community: A Case Study of Traceability System Among "Emping" Producers in Pandeglang, Indonesia

摘要


Social responsibility has been a concern for Indonesian researchers and practitioners. There has been a significant amount of research on the issue among large companies, in comparison to information is found for the small medium enterprises (SMEs). This case study investigates the social responsibility of SMEs from a local-rural community perspective by exploring the traceability system along the food supply chain in the SMEs in Indonesia. The local-rural community awareness of the implementation of the traceability system recalls the echoes from the increasing level of foodborne diseases in Indonesia. The sample utilized in this study is the local emping producers in the rural area in Indonesia. Emping is the name of a local food product made in Pandeglang, Indonesia. This rural emping producer community faces several challenging factors, including operating their products in the rural community and dealing with the food safety and transparency. These are some reasons why the study of the traceability system in SMEs among the local-rural community is necessary. The conclusion of this study suggests that SMEs should implement a traceability system in terms of food safety and transparency as an ethical social responsibility.

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