本文研究目的為探討臺灣中央銀行貨幣政策溝通策略傳遞的有效性,亦即分析央行的溝通政策是否會對金融市場造成影響。本研究樣本期間自2007年1月起至2022年3月止的日資料,共計3,757筆觀察值,以「央行理監事會議後發布之決議新聞稿」作為貨幣政策溝通工具,將新聞稿內容分為「經濟前景」、「貨幣政策」兩種溝通政策內容,應用GARCH模型估計政策溝通對貨幣市場的引導效果。實證研究結果顯示,貨幣政策及經濟政策前景的聲明皆無法顯著影響貨幣市場利率走向,但能引起利率的波動,且溝通事件對長期利率的變異無顯著影響,顯示央行貨幣政策溝通並無法有效形塑市場預期,央行應強化溝通使其政策意圖與民間的預期一致。
This study is to examine whether the central bank's communication policy has any impact on the financial market in Taiwan. The sample data are from January 2007 to March 2022, and have 3,757 observations. The press releases of the "Monetary Policy Decision of the Board Meeting" is used as a communication tool, and the statements of the press releases are classified as two types: "economic outlook" and "monetary policy". We apply a GARCH model to estimate the guiding effect on the money market interest rates. The major empirical findings show that neither the statement regarding monetary policy nor economic outlook have significant impact on the changing direction of interest rates in the money market but have influence in interest rate volatility, while the communication policy has no significant effect on the variation of long-term interest rates. The results seem to reveal that the monetary policy communication strategy of the Central Bank of Taiwan is not effective in guiding market expectations, and the central bank would have to strengthen communication to align their policy intentions with the expectations of the public.