透過您的圖書館登入
IP:18.232.62.134
  • 學位論文

由產業聚落觀點探討海外直接投資行為-以半導體產業為例

Foreign Direct Investment with the Industry Cluster Perspectives-The Case of Semiconductor Industry

指導教授 : 曾盛恕
若您是本文的作者,可授權文章由華藝線上圖書館中協助推廣。

摘要


世界經濟快速往未開發與開發中國家移動與發展,企業競爭跨越國界,在全球競爭的時代,企業如何規劃與策略,為此研究的方向。Porter(1990)在「競爭論」一書中提出產業群聚概念,以鑽石體系來分析產業群聚產生的各項重要因素,藉此提供建立海外生產據點的依據。 本研究係從半導體產業聚落的觀點,探討海外直接投資行為中的各項重要因素。如何將本研究分析所得的各項重要因素,運用在實際的海外直接投資上,將投資風險降至最低,為此研究的最大目的。其中各項重要因素研究發現如下: 1、需求條件因素方面,半導體各次產業所生產的產品,越接近最終產品,市場需求越明顯。消費市場需求,或是製造市場需求,都是決定半導體產業海外投資的關鍵因素之一。半導體產業供應鏈越完整,產業群聚現象越明顯,掌握市場的優勢越強。 2、生產因素方面,產品技術開發能力越強,越能滿足客戶的需求。在成本上差異最大的是間接人工成本,依賴間接人工越少的半導體各次產業,競爭力越強。 3、企業策略與同業競爭方面,策略聯盟、上下游產業合作,越能滿足客戶的需求,產業群聚越加明顯,由產業聚落中所獲得到的利益越多。 4、相關產業與支援性產業能力方面,政府稅賦減免措施是提升產業競爭力是最直接、最有效的。其次就屬人才,人才的聚集是產業競爭力的表現。

並列摘要


As the world competition has thriving even in undeveloped and developing countries international enterprises are crossing borders to gain their competiveness. The present study aims to explore enterprises’s globalization strategy in this regard. To this end, the Diamond Model system, developed by Michael E. Porter in his well known book -- Competitive Strategy in 1990, is adopted to explore important factors for semiconductor enterprises concerned in their direct investments overseas. The results are as follows in the four dimensions of the Diamond Model. 1. Demand Market demand is an obvious factor for semiconductor makers’ FDI decisions. Either the consumer market or down-stream manufacturer market are the key reasons for semiconductor industry to invest overseas. The semiconductor makers gain advantages when supply-chain is complete. 2. Production Ability of product technique is the major factor to meet customer’s satisfaction. Besides, indirect labor cost attributes the gaps of overall cost; the less of the indirect labors, the greater of competitiveness firms may gain. 3. Enterprise Strategies and Competitions Alliances and collaborations with up-stream and down-stream firms are helpful to please customers. The formation of cluster is beneficiary for this purpose. 4. Relevant Industry and Support Industry Tax reduction is effective for the advance of industry competitiveness. In addition, human power clustering is also favorable for industry competitiveness.

參考文獻


23、鍾富全(2004),企業經營策略與產業群聚關係之研究-以蘇州地區台商筆記型電腦產業為例,中原大學企業管理系。
21、張賽平(2005),產業群聚與競爭優勢-以桃園縣鄰近地區紡織業者為例,元智大學管理研究所。
7、Lu,”Service Marketing in ASIA, Pearson Education LTD.
5、EE Times:Motorola plans manufacturing plant in India, K.C. Krishnadas 06/06/2006。
一、中文部分

延伸閱讀