網路遊戲是近期風靡的的新興娛樂之一,隨著網路遊戲蓬勃發展,網路遊戲對人們的娛樂活動具有越來越大的影響力,逐漸融入人們的生活之中。但隨著網路遊戲成癮的負面議題不斷出現,如何和生活取得平衡是非常重要的。 本研究以網路遊戲玩家為研究對象,研究採用問卷調查法,共蒐集到453份有效問卷,主要以結構方程模式來驗證研究模式內各變數間的因果關係。研究結果發現,「激發動機因素」的知覺趣味性、憂鬱症狀、人際關係、機制;「抑制阻力因素」的興趣轉移、合理教育、家人/親友勸阻、知覺成本、資源約束;「同儕影響」及「人格特質」,都對玩家網路行為有顯著影響。而「玩家網路行為」、「同儕影響」及「人格特質」,都對玩家網路成癮呈現顯著影響。期本研究的結果能作為在學術與實務方面的參考與建議。
The objects of this study are online game players in Taiwan. The data was collected via internet survey and it’s been recycled 453 valid questionnaires. This research analyzed by Partial Least Squares(PLS) to validate the hypotheses. The findings of the this research are as follows: motivation include perceived playfulness, depression, relationship and mechanics that drive online game playing, as well as to several prevention factors (eg:education, attention switching, dissuasion, resource restriction , perceived cost) that reduce game playing time. Peer influence and personality has significant effect on the game playing and game addiction. Overall, the research results will be useful to both the academic and practical area.