Translated Titles

Exploring the Experiential Value of Mountain Activities: A Comparison of Mountaineering and Hiking




林喜雯(His-Wen Lin);陳惠美(Hui-Mei Chen);陸洛(Luo Lu)

Key Words

體驗價值 ; 活動屬性 ; 方法目的鏈 ; experiential value ; activity attribute ; means-end chain



Volume or Term/Year and Month of Publication

15卷1期(2015 / 05 / 01)

Page #

1 - 31

Content Language


Chinese Abstract


English Abstract

Purpose: This study adopted the means-end chain to explore values of mountain activities through means-end approach; to compare participants' perceived attributes, immediate consequences, and experiential values between two activities of mountaineering and hiking; and to establish Attribute-Consequence-Values chains of these two activities. Methods: Telephone interviews were conducted to solicit information from Yangmingshan National Park hikers and Shei-Pa National Park mountaineers. Results: The results showed that both mountaineers and hikers emphasized terminal values including self-actualization, good life, health and social support. Besides, mountaineers also emphasized environmental ethics as an important value. Pursuing these values, all participants regarded natural landscape, trail characteristics, weather, social activity, and physical activity as important attributes of mountaineering and hiking. Conclusion: These attributes were the crucial source of experiencing physical, psychological, and social benefits, which then lead to the realization of the aspired values.

Topic Category 社會科學 > 心理學
社會科學 > 體育學
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