Title

The Direct and Indirect Effect through Trust of Size Asymmetry on Alliance Performance: The Case of French SMEs

DOI

10.5171/2016.347901

Authors

Zoubeyda Mahamadou

Key Words

Asymmetry ; Strategic alliances ; SMEs ; MNCs ; Trust ; Performance

PublicationName

IBIMA Business Review

Volume or Term/Year and Month of Publication

2016卷(2016 / 12 / 01)

Page #

1 - 11

Content Language

英文

Chinese Abstract

The purpose of this paper is to explore empirically the effects of size asymmetry between Small and Medium-sized Enterprises (SMEs) and Multinational Corporations (MNCs) on the performance of these companies in an alliance. We analyze the effects of this asymmetry on alliance performance, both direct effects and indirect ones related to trust from the perspective of ten French SMEs operating in the aircraft manufacturing industry. The previous findings suggest a negative relationship between size asymmetry and performance. Our empirical results reveal that size asymmetry between partners has different direct and indirect effects on performance. These effects depend on the specific dimension of performance under consideration. We observe for example that size asymmetry has no negative direct and indirect effects on financial performance and organizational learning of the SME. In addition, we find that there is a direct and significant negative influence of size asymmetry on relational performance.

Topic Category 社會科學 > 傳播學
社會科學 > 經濟學
社會科學 > 管理學