In the past, it was generally believed that the supply and demand of the talent market only depended on the development of the economy or the tourism market. When the prosperity of the economy and the tourism market drove the economy, the market demand for labor increased. Conversely, if it is the off-season for sightseeing in Kinmen, it should also cause the reduction of the market demand for labor. This study explores the gap in expectations between employers and job applicants when job vacancies are published. Using interviews to actually understand the pre-jobs, procedures and expectations of job applicants for the job vacancies published by manufacturers, in order to explore whether the cognitive gap in the text messages of job vacancies will affect the motivation of job applicants, leading to the supply of the talent market in Kinmen. The phenomenon of unbalanced demand.