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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
Parallel Abstract 〈TOP〉
Reference ( 43 ) 〈TOP〉
  1. 2. 司徒達賢(1998),「策略管理」,遠流出版社
  2. 4. 林子堯(2008),「三大都會郊區消費者對黃金飾品店滿意度與忠誠度之研究」,亞洲大學經營管理學系碩士論文
  3. 9. 高莉莉(2005),「物料管理中被廖作業的關鍵成功因素-以印刷電路板廠為例」,中原大學未出版碩士論文
  4. 14. 許嘉芸(2011),「鑽石電子交易平台可行性分析規劃」,國立台北大學企業管理學系碩士論文
  5. 16. 黃中河(2012),「應用網路分析法探討企業導入ERP系統之關鍵成功因素」,國立高雄應用科技大學工業工程管理學系未出版論文
Times Cited (3) 〈TOP〉
  1. 林主恩(2016)。珠寶在台灣節慶銷售之研究。逢甲大學經營管理碩士在職專班學位論文。2016。1-78。 
  2. 林華駿(2017)。磁磚產業經營策略之分析-以冠軍建材集團為例。朝陽科技大學建材業行銷產業碩士專班學位論文。2017。1-52。
  3. 黃俊華(2017)。茶葉展售中心之商業模式分析—以南投縣仁愛鄉原鄉驛站為例。朝陽科技大學企業管理系學位論文。2017。1-81。
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