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藝術電影觀賞者之消費行為研究

Consumer behaviors in art films

蔡筱薇 , Masters  Advisor:徐木蘭  Co-advisor :練乃華

繁體中文

藝術電影消費者行為consumer behaviorart film

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Reference ( 34 ) 〈TOP〉
  1. 9.馬雅琦 (2002),《金馬獎對台灣華語影片銷售效房影響探討》。
    連結:
  2. 10.郭幼龍 (1999),《民眾對台灣電影的評價與電影消費行為之關係研究》,世新大學傳播研究所碩士論文。
    連結:
  3. 15.盧非易 (1997),〈台灣電影映演市場研究:以1994年為例〉,《廣播與電視》。
    連結:
  4. Austin, B. A. (1981). Film attendance:Why college students chose to see their most recent film. Journal of Popular Film and Television, 9, 43-49.
    連結:
  5. Becker, H. S. (1982). Art Worlds. London:University of California Press.
    連結:
Times Cited (9) 〈TOP〉
  1. 何美儀(2012)。藝術電影迷資訊行為研究。淡江大學資訊與圖書館學系碩士班學位論文。2012。1-121。 
  2. 蘇郁婕(2010)。台灣電影發行商的數位行銷策略。淡江大學資訊傳播學系碩士班學位論文。2010。1-202。 
  3. 周家如(2007)。臺灣MBA行銷研究碩士論文研究方法之評估。淡江大學管理科學研究所碩士班學位論文。2007。1-108。 
  4. 吳廷勻(2006)。藝術電影迷與台灣電影消費階層化現象之研究:以布迪厄(Bourdiue)文化社會學為研究取徑。淡江大學大眾傳播學系碩士班學位論文。2006。1-149。 
  5. 陳惟真(2015)。以計畫行為理論與涉入程度探討影展觀眾忠誠度-以金馬影展為例。臺北藝術大學藝術行政與管理研究所學位論文。2015。1-125。 
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