DOI
stands for Digital Object Identifier
(
D
igital
O
bject
I
dentifier
)
,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.
Using DOI as a persistent link
To create a persistent link, add「http://dx.doi.org/」
「
http://dx.doi.org/
」
before a DOI.
For instance, if the DOI of an article is
10.5297/ser.1201.002
, you can link persistently to the article by entering the following link in your browser:
http://dx.doi.org/
10.5297/ser.1201.002
。
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.
Cite a document with DOI
When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.
DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registration ( doi.airiti.com ) 。
A Model of Employee-Customer Rapport in the Service Encounter
郭瀞淳 , Masters Advisor:林俊昇
繁體中文
融洽關係 ; 員工親切有禮行為 ; 員工資訊分享行為 ; 員工連結行為 ; 顧客滿意度 ; 再購意願 ; rapport ; employee courteous behavior ; customer satisfaction ; employee information sharing ; employee connecting behavior ; repurchase intention


- 1. Anderson, James C.; Gerbing, David W. (1988), “Structural equation modeling in practice: A review and recommended two-step approach,” Psychological Bulletin, 103(3), 411-423.
連結: - 3. Bagozzi, Richard P., Yi, Youjae and Phillips, Lynn W. (1991), “Assessing Construct Validity in Organizational Research,” Administrative Science Quarterly, 36 (3), 421-458
連結: - 4. Bagozzi, Richard P. and Phillips, Lynn W. (1982), “Representing and Testing Organizational Theories: A Holistic Construal,” Administrative Science Quarterly, 27 (3), 459-489.
連結: - 5. Bagozzi, Richard P. and Heatherton, Todd F. (1994), “A general approach to representing multifaceted personality constructs: Application to state self-esteem,” Structural Equation Modeling: A Multidisciplinary Journal, 1(1), 35-67.
連結: - 7. Beatty, Sharon E., Mayer, Morris, Coleman, James E., Reynolds, Kristy E. and Lee, Jungki (1996), “Customer-sales associate retail relationships,” Journal of retailing, 72(3), 223-247.
連結: