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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
Parallel Abstract 〈TOP〉
Reference ( 130 ) 〈TOP〉
  1. 6. 李君如、陳品孜 (2011)。美學經濟風潮下的企業創新思維-由厚植美感與品牌經營的觀光工廠經驗談起。健康管理學刊,9(1),83-97。
  2. 9. 林隆儀、曾彥嘉 (2004)。產品類別特徵與產品資訊對私有品牌產品知覺品質的影響。行銷評論,1(1),75-103。
  3. 11. 張筱可 (2012)。約略集為基礎的關聯法則於網路消費者推薦機制與改變行為之研究。淡江大學管理科學學系碩士班學位論文。新北市。
  4. 12. 陳宏坤 (2000)。應用遺傳演算法於倉儲批發量販業之賣場設施佈置問題之研究。元智大學工業工程與管理學系學位論文。桃園縣。
  5. 14. 陳美琪 (2006)。虛擬通路與實體通路之競爭與整合。國立中央大學產業經濟研究所學位論文。桃園縣。
Times Cited (1) 〈TOP〉
  1. 楊志勇(2015)。資料探勘應用於LINE商業模式與推薦機制之研究。淡江大學管理科學學系碩士班學位論文。2015。1-112。 
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