從科技接受模型與科技準備度探討大學圖書館自助式服務科技使用情形與使用意願

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從科技接受模型與科技準備度探討大學圖書館自助式服務科技使用情形與使用意願

A Study of the Self-service Technologies in the University Library Based on Technology Acceptance Model and Technology Readiness

陳詩旻 , Masters　　Advisor：宋雪芳　　

繁體中文

科技接受模型；科技準備度； RFID ；自助式服務科技；大學圖書館； Technology Acceptance Model ； Technology Readiness ； RFID ； Self-Service Technologies ； University library

Abstract │ Reference (73) │ Altmetrics

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This study aims to examine how Technology Acceptance Model (TAM) and Technology Readiness (TR) influence user’s attitude and willingness to use RFID self-service technologies (SSTs) in the Tamkang University library.
Questionnaire survey was conducted in this study. The surveys were distributed to those who have used the self-service reserve system in the library. The total number of 389 returned surveys were valid. The data were analyzed by using Structure Equation Modeling (SEM) to verify and prove hypothesis. Then using hierarchical regression analysis to measure moderating effect between variables. Finally, non-hierarchical K-Means cluster analysis method was applied to analyze the users according to TR.
The analytical results of user behavior indicate that (1) The majority of the users of the RFID self-service system are “females”, “college students”, “students of college of engineering”, and “students of college of business and management”; (2) Most of the users have several years of experience of using the RFID self-service system; (3) The users often check out books of eastern languages; (4) The top reserved books are professional exam study guide and language learning. Other findings of this study indicate that (1) TAM can predict the university library user’s attitude and willingness to use the RFID self-service technologies; (2) Users’ TR level enhances their perceived usefulness, perceived ease of use, attitude towards use, and willingness to use the RFID self-service
technologies; (3) The majority users of the RFID self-service technologies are “explorers”, and “pioneers”;(4) When the system experiences problems, the “paranoid” and “laggard” users will be worried; (5) The library staff are used to check out and reserve books from a librarian. Based on the study results, three suggestions were recommended as follows:
1. Promoting the use of the RFID self-service technologies.
2. Scheduling regular maintenance.
3. Providing different service strategies to different user groups.

Reference ( 73 ) 〈TOP〉

余顯強（2005）。圖書館導入無線射頻識別應用之研究。教育資料與圖書館學，42(4)，509-522。
連結：
余顯強（2006）。圖書館應用無線射頻識別技術之實務性研究。教育資料與圖書館學，44(1)，3-13。
連結：
余顯強（2009）。RFID應用於圖書館期刊取閱率之規劃與探討。臺北市立圖書館館訊，26(4)，1-16。
連結：
吳玫瑩、黃梓蓁（2012）。以臺灣顧客滿意度指標探討智慧型圖書館之使用現況。品質學報，19(5)，465-490。doi: 10.6220/joq.2012.19(5).04
連結：
林靖文（2011）。運用科技準備度與科技接受模型探討公共圖書館使用者使用數位服務科技之意願（未出版之碩士論文）。國立臺灣大學，台北市。
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