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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
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Reference ( 59 ) 〈TOP〉
  1. 余來輝 ( 2009 )。《品牌敘事主體建構及傳播研究》。蘇州大學傳播學研究所碩士論文.。
  2. 林文寶 ( 1999 )。〈敘述、敘事和故事〉。《兒童文學學刊》,3,20-63。
  3. 林東泰 ( 2010年7月 )。〈電視新聞敘事結構初探〉,「中華傳播學會 2010年年會論文」,嘉義:中正大學。
  4. 胡惟欽 ( 2009 )。《茶飲料市場消費之研究》。私立淡江大學企業管理研究所碩士論文。
  5. 郭旭棋 ( 2011 )。《台灣童話故事的故事結構 ─ 以賞善罰惡民間故事為例》國立臺灣師範大學大眾傳播研究所碩士論文。
Times Cited (1) 〈TOP〉
  1. 黃胤哲(2018)。廣告敘事效果初探-以IKEA約會二三事系列廣告為例。淡江大學大眾傳播學系碩士班學位論文。2018。1-69。
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