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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

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Reference ( 142 ) 〈TOP〉
  1. 王美惠、陳瑞龍、蘇元含(2006),運用結構方程模式探討服務品質對顧客滿意度與顧客忠誠度之影響-以中油加油站為例,顧客滿意學刊,2期2卷,47-86。
  2. 王馨苓(2005),銀行合併前後服務品質、顧客滿意度與員工認知暨改善服務品質之研究-以國泰世華銀行為例,成功大學企業管理學系碩士在職專班學位論文,1-143。
  3. 江明勳(2013),中小型會計師事務所智慧資本與經營績效關聯性之研究-以不同生命週期觀點分析,國立臺北商業技術學院會計財稅研究所碩士論文。
  4. 呂理群(2009),專業人員知識分享、核心能力及工作績效之關連性研究-以中小型會計師事務所為例,淡江大學會計學系碩士在職專班碩士論文
  5. 李孟訓、周建男、林俞君(2006),休閒農場之服務品質、關係品質與顧客忠誠度之關聯性研究,農業經濟半年刊,80期,125-168。
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