Search & Read at all times.
Your portable library is online!
3.236.18.161,Hello!
Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )
AND、OR、NOT

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters

close

DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「http://dx.doi.org/」 「 http://dx.doi.org/ 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: http://dx.doi.org/ 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registrationdoi.airiti.com ) 。

Share
Abstract 〈TOP〉
Parallel Abstract 〈TOP〉
Reference ( 187 ) 〈TOP〉
  1. 8.掌慶琳、盧惠莉、鄭祺丰、陳佩琪(2010)。探討消費者對航空公司購票意願之研究:以價格認知與品牌權益觀點。餐旅暨家政學刊第七券第二期,107-132。
    連結:
  2. 10.盧瑋婷(2011)。網路通路原生品牌移轉至實體通路之品牌延伸研究。淡江大學管理科學研究所碩士論文。
    連結:
  3. 2.Aaker, D. A. (1992). Managing the Most Important Asset: Brand Equity. Strategy & Leadership, 20(5), 56-58.
    連結:
  4. 3.Aaker, D.A. (1996). Measuring brand equity across products and markets. California Management Review, 38(3), 102-120.
    連結:
  5. 6.Aaker, J.L. (1997). Dimensions of Brand Personality. Journal of Marketing Research, 34(3), 347-356.
    連結:
Altmetrics 〈TOP〉
E-mail :
When an article is available to download, a notice will be sent to your mailbox address.
E-mail :

close

close