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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )
AND、OR、NOT

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters

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DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「http://dx.doi.org/」 「 http://dx.doi.org/ 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: http://dx.doi.org/ 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registrationdoi.airiti.com ) 。

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Abstract 〈TOP〉
    Reference ( 189 ) 〈TOP〉
    1. 2001 Martha Honey著:生態觀光-永續發展,台北:地景企業股份有限公司。
      連結:
    2. 林佳瑩、徐富珍譯(Earl Babbie原著)
      連結:
    3. 周旭華譯(Michael E. Porter原著)
      連結:
    4. 梁欣榮、何明城審訂(Economist Books原著)
      連結:
    5. 張振明譯(Philip Kotler原著)
      連結:
    Times Cited (12) 〈TOP〉
    1. 陳怡錡(2009)。中小企業產業群聚網站之評估模式研究。臺北科技大學商業自動化與管理研究所學位論文。2009。1-153。 
    2. 陳俊元(2008)。客家文化古蹟與地方行銷策略之研究-以桃園縣大溪鎮為例。中央大學客家政治經濟與政策研究所在職碩士專班學位論文。2008。1-186。
    3. 張玉雲(2008)。地方節慶活動行銷策略--臺北縣平溪天燈節個案研究。臺北大學公共行政暨政策學系學位論文。2008。1-247。
    4. 呂春嬌(2008)。兩蔣文化園區行銷策略之研究-兼論其對客家文化園區的啟示。中央大學客家政治經濟與政策研究所在職碩士專班學位論文。2008。1-270。
    5. 李海瑩(2009)。海洋觀光行銷策略之研究-以基隆市為例。臺北大學公共行政暨政策學系學位論文。2009。1-190。
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