Search & Read at all times.
Your portable library is online!,Hello!
Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
Parallel Abstract 〈TOP〉
Reference ( 119 ) 〈TOP〉
  1. 2.方郁明,「衛生棉使用者之購買行為和滿意度研究」,國立成功大學管理學院高階管理碩士在職專班(EMBA)碩士論文,民國91年。
  2. 9.任慶宗、胡訓立、劉士銘,「社會資本對創新績效之影響-知識資本之中介效果」,輔仁管理評論,第十七卷第一期,103~120頁,民國99年1月。
  3. 17.李正文,鍾佳伶,「產品屬性與產品品牌知識對巴西消費者購買意願影響之研究-液晶電視為例」,清雲學報,第三十一卷第一期,59~82頁,民國100年1月。
  4. 23.沈孝思,「品牌形象、知覺品質、知覺價值、顧客滿意與再購意願之研究-以保健食品為例」,國立成功大學高階管理碩士論文,民國95年。
  5. 24.沈進成,周君妍,「整合行銷傳播、旅遊意象、知名度、滿意度對忠誠度關係之研究-以古坑華山為例」,運動與遊憩研究,第一卷第一期,1~24頁,民國95年9月。
Altmetrics 〈TOP〉
E-mail :
When an article is available to download, a notice will be sent to your mailbox address.
E-mail :