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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

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Reference ( 101 ) 〈TOP〉
  1. 江佳祐(2005)。衡量虛擬社群使用者滿意度之研究(未出版碩士論文)。國立臺灣大學資訊管理學研究所,臺北市。
  2. 吳宣穎(2010)。表演藝術團體行銷研究:以三個中小型現代劇團為例(未出版碩士論文)。國立臺灣師範大學社會教育學系,臺北市。
  3. 吳富傑(2009)。企業利用 FACEBOOK 平台經營粉絲專頁社群之研究(未出版碩士論文)。國立政治大學科技管理研究所,臺北市。
  4. 吳碧容(2008)。台灣小型現代舞團經營發展研究(未出版碩士論文)。臺北藝術大學藝術行政與管理研究所,臺北市。
  5. 侯正裕、陳靜枝、陳鴻基(2010)。為何人們使用社交網站?認知專注的觀點。資訊管理學報,17,97-116。
Times Cited (1) 〈TOP〉
  1. 張綺文(2015)。婚紗店Facebook粉絲專頁經營模式之個案探討。淡江大學全球華商經營管理數位學習碩士在職專班學位論文。2015。1-69。 
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