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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
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Reference ( 70 ) 〈TOP〉
  1. 3.王國烜(2001),企業創新策略、核心競爭力類型及其配適對經營績效影響之研究- 以海峽兩岸台商企業網路互賴觀點實證,中原大學企業管理學系所未出版碩士論文。
  2. 13.李田樹和李芳齡譯(2003),Donald N. Sull著,成功不墜(Revival of the Fittest),台北:天下雜誌出版。
  3. 28.袁素萍(2003),企業轉型成功關鍵因素之研究,成功大學管理學院高階管理碩士在職專班未出版碩士論文。
  4. 36.楊幼蘭(1994) ,Michael Hammer & James Champy著,改造企業-再生策略的藍本(Reengineering The Corporation-A Manifesto For Business Revolution),台北:牛頓出版社出版。
  5. 1.Adrian, S.(1996), “ Value Migration: How to Think Several Moves Ahead of The Competition ”,The President and Fellows of Havard College.
Times Cited (32) 〈TOP〉
  1. 林函妤(2010)。觀光工廠空間發展策略之研究-以台灣玻璃新竹廠為例。臺北科技大學建築與都市設計研究所學位論文。2010。1-262。 
  2. 徐榮俊(2006)。台灣茶業經營策略之研究:以天仁茗茶為例。中原大學企業管理研究所學位論文。2006。1-92。 
  3. 陳宥薰(2012)。50%SWEET 甜蜜五分仔-橋頭糖廠紀念商品開發設計之研究。樹德科技大學應用設計研究所學位論文。2012。1-184。 
  4. 蔡雅琪(2013)。服務品質對於顧客滿意度及品牌態度之影響探討─以觀光工廠為例。臺中科技大學企業管理系事業經營碩士班學位論文。2013。1-119。 
  5. 胡瑞揚(2014)。不同品種臺灣鳳梨之感官品評暨特色商品開發研究。高雄餐旅大學餐飲創新研發碩士學位學程學位論文。2014。1-139。 
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