Search & Read at all times.
Your portable library is online!,Hello!
Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
Parallel Abstract 〈TOP〉
Reference ( 94 ) 〈TOP〉
  1. 〔5〕D.Strinati(1995),An Introduction to The ories of Popular Culture Routledge,xvii。
  2. 〔9〕Nicholas R. & Messina Jr.(1997), Lee's Action Figure News and Toy。
  3. 〔1〕林盟傑(2003),文化變遷下的布袋戲玩具變貌,私立中原大學商業設計研究所碩士論文。
  4. 〔3〕柯舜智(2004),虛擬空間,真實經驗:青少年與線上遊戲的互動意涵,玄奘資訊傳播學報,1民93.08,p.13。
  5. 〔6〕鄭建華、嚴貞(2004)。從流行文化思考在地性文化形塑之初探。設計研究,4民93.07,
Times Cited (5) 〈TOP〉
  1. 陳家豪(2014)。玩具消費與收藏行為之研究-以變形金剛為例。中原大學商業設計研究所學位論文。2014。1-65。 
  2. 蔡展蘋(2014)。高職餐飲科學生流行文化、自我認同與符號消費之研究。高雄餐旅大學餐旅教育研究所學位論文。2014。1-134。 
  3. 李郁莉(2010)。玩潮世代-穿上身的街頭經濟。政治大學新聞研究所學位論文。2010。1-64。
  4. 沈庭儀(2011)。慾望下的反思-貪婪公仔角色研究創作。臺灣師範大學設計研究所學位論文。2011。1-99。
  5. 梁庭歡(2014)。師資培育學生流行文化表現與批判媒體識讀之相關研究。中正大學教育學研究所學位論文。2014。1-181。
Altmetrics 〈TOP〉
E-mail :
When an article is available to download, a notice will be sent to your mailbox address.
E-mail :