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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
    Reference ( 160 ) 〈TOP〉
    1. 王嵩山(1991)。過去的未來。台北縣:稻鄉。
    2. 王維梅(1999)。國立自然科學博物館行銷經驗之實務探討。博物館學季刊13卷3期,3-9頁。
    3. 何青蓉(2000)。從終身學習談博物館教育。博物館學季刊 14卷2期,7-14頁。
    4. 呂秀玉(1999)。博物館行銷與學校團體—以「張大千、畢卡索東西藝術聯展」參觀為例。博物館學季刊13卷2期,57-62頁。
    5. 李惠文譯(1994)。對博物館的幾點質疑。 博物館學季刊8卷4期,21-27頁。
    Times Cited (8) 〈TOP〉
    1. 胡嘉玲(2001)。博物館與原住民文化再現—順益台灣原住民博物館部落結合特展分析。臺灣師範大學社會教育學系學位論文。2001。1-0。
    2. 柳鳳儀(2006)。從展覽成效探討美術館之現代化管理─以台北市立美術館2006台北雙年展為例。臺灣師範大學美術學系在職進修碩士班學位論文。2006。1-172。
    3. 陳顥月(2006)。生態博物館之研究-以黃金博物館為例。臺灣師範大學美術學系在職進修碩士班學位論文。2006。1-153。
    4. 吳佳欣(2008)。臺北縣客家文化園區行銷策略之研究。中央大學客家政治經濟研究所學位論文。2008。1-208。
    5. 林宜標(2008)。媒體與博物館合作特展之整合行銷傳播策略─以羅浮宮埃及文物珍藏展為例。政治大學經營管理碩士學程(EMBA)學位論文。2008。1-95。
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