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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
Parallel Abstract 〈TOP〉
Reference ( 124 ) 〈TOP〉
  1. 11.鄭玉惠(2000):集體行動與地域性的再建構─以美濃反水庫運動為例,國立台灣師範大學地理研究所碩士論文。
  2. 5.陳坤宏(1995):消費文化理論,台北:揚智文化。
  3. 14.Featherstone, M.著,劉精明譯(2000),消費文化與後現代主義,南京:譯林出版社。
  4. 18.Schultz, H. and Yang, D. J.著,韓懷宗譯(1998):STARBUCKS 咖啡王國傳奇,台北:聯經。
  5. 6.何春蕤(1994):台灣的麥當勞化─跨國服務業資本的文化邏輯,台灣社會研究季刊,第16期,頁1∼19。
Times Cited (29) 〈TOP〉
  1. 洪華穗(2008)。景觀的魅惑:解讀台灣精品汽車旅館的意涵。淡江大學大眾傳播學系碩士班學位論文。2008。1-129。 
  2. 張勻瑋(2015)。台灣都市地區之都市特性與大學生族群暫離生活調適之研究。成功大學都市計劃學系學位論文。2015。1-95。 
  3. 林鈺珊(2012)。連鎖餐飲店的都市空間外延與內涵之形態學研究──以星巴克為例。成功大學都市計劃學系學位論文。2012。1-62。 
  4. 黃堅真(2007)。氣味商標之研究-以實務申請探討為中心。清華大學科技法律研究所學位論文。2007。1-161。 
  5. 吳克屏(2007)。行動咖啡館創業家的社會流動與其自主性空間建構之研究。中原大學建築研究所學位論文。2007。1-162。 
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