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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )
AND、OR、NOT

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters

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DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「http://dx.doi.org/」 「 http://dx.doi.org/ 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: http://dx.doi.org/ 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registrationdoi.airiti.com ) 。

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Abstract 〈TOP〉
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Reference ( 91 ) 〈TOP〉
  1. I. In English
    連結:
  2. 1. Anderson, E.W., Fornell, C., and Lehman, D.R. (1994). Customer satisfaction, market share, and profitability? Findings from Sweden. Journal of Marketing, 58(3), 53–66.
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  3. 3. Anholt, S. (2010). Definitions of place branding – Working towards a resolution. Place Branding and Public Diplomacy, 6 (1), 1-10.
    連結:
  4. 5. Anderson, James C. and David W. Gerbing (1988). Structural equation modeling in practice: A review and recommended two-step approach. Psychological Bulletin, 103(May), 411-23.
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  5. 6. Bagozzi, R. P. & Phillips, L. (1982). Representing and testing organizational theories: a holistic construal. Administrative Science Quarterly, 27, 459-489.
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Times Cited (3) 〈TOP〉
  1. 黃于芮(2013)。探討文化創意產業人才所需之關鍵核心能力-以鶯歌陶瓷產業為例。中原大學企業管理研究所學位論文。2013。1-124。
  2. 章綺霞(2014)。以ZMET探討文化地景如何形塑旅遊目的地意象─以八卦山國家風景區為例。朝陽科技大學休閒事業管理系學位論文。2014。1-212。
  3. 薄芫芫(2016)。以隱喻抽取技術探討特定地景與目的地意象之關聯 ~~以龍井區竹坑南寮步道為例~~。朝陽科技大學休閒事業管理系學位論文。2016。1-95。
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