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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
Parallel Abstract 〈TOP〉
Reference ( 99 ) 〈TOP〉
  1. 5. 吳清山(2002),提升學校競爭力的理念與策略,台灣教育雙月刊,613,5。
  2. 10. 阮翊峰(2009a),組織創新觀點運用於學校經營策略之探究,學校行政雙月刊,61,96-116。
  3. 11. 阮翊峰(2009b),國小學校創新對教育品質影響之研究,國立暨南國際大學教育政策與行政學系未出版碩士論文。
  4. 13. 林筱瑩(2005),臺北市國民中學創新經營之研究,國立臺灣師範大學教育學系在職進修碩士班未出版碩士論文。
  5. 17. 施怡榕(2009),臺北縣私立幼稚園創新經營與家長選校影響因素相關之研究,私立淡江大學教育政策與領導研究所未出版碩士論文。
Times Cited (5) 〈TOP〉
  1. 葉永婷(2014)。私立高中職學校創新經營、學校行銷策略與學校品牌形象關係之研究:以桃園縣為例。中原大學教育研究所學位論文。2014。1-266。 
  2. 林威利(2013)。學校行銷、品牌形象與學生就讀意願之關聯-以屏東某完全中學為例。樹德科技大學經營管理研究所學位論文。2013。1-86。 
  3. 曾雅屏(2014)。新北市公立完全中學學生知覺學校行銷策略與其選校因素之研究。國立臺北教育大學教育經營與管理學系學位論文。2014。1-164。 
  4. 黃式維(2013)。家長認知學校特色、行銷作為對學校品牌形象之探討---以新北市某學區國民小學為例。國立臺北教育大學教育經營與管理學系學位論文。2013。1-117。 
  5. 朱志成(2016)。少子女化現象下桃園巿高中職校經營策略對招生績效之影響。淡江大學教育政策與領導研究所碩士在職專班學位論文。2016。1-168。
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