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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
Parallel Abstract 〈TOP〉
Reference ( 88 ) 〈TOP〉
  1. 4.林敏益(2005),「生活服務類連鎖體系關鍵成功因素之研究 —以資源基礎理論為實證」,國立成功大學高階管理碩士在職專班碩士論文。
  2. 17.何建文(2003),「論企業核心能力對連鎖形式選擇之影響」,元智大學管理研究所碩士論文。
  3. 19.施志宣(1995),「餐飲業經營管理成功因素之研究-以西式速食業為實証」,第一屆食飲管理學術研討會論文集。
  4. 28.孫路弘(1996) ,「餐飲服務品質之探討」,第一屆餐飲管理學術研討會論文集,頁91-105。
  5. 29.黃瑋如(2004),「連鎖加盟業之關係連結、信任與承諾之關係-以關係階段為干擾效果」。成功大學企業管理研究所碩士論文。
Times Cited (10) 〈TOP〉
  1. 林成達(2015)。數位加盟管理制度應用於行動餐車之可行性分析。淡江大學企業管理學系碩士在職專班學位論文。2015。1-90。 
  2. 葉力群(2010)。以因素分析建立連鎖餐飲業店面選址評估模式之研究—以M公司為例。臺北科技大學創新設計研究所學位論文。2010。1-73。 
  3. 謝佳蓉(2013)。從資源基礎觀點探討布莊店鋪經營競爭優勢 之關鍵成功因素。樹德科技大學經營管理研究所學位論文。2013。1-174。 
  4. 林宥姍(2011)。應用層級分析法建構連鎖餐飲業加盟評估量表。朝陽科技大學企業管理系學位論文。2011。1-89。
  5. 張栢青(2011)。居家修繕產業營運模式之創新研究-以T公司社區便利店為例。政治大學企業管理研究所學位論文。2011。1-75。
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